Target Ups Its App Game with Cartwheel Integration
Target is making some major moves in its mobile channel, integrating its Cartwheel loyalty technology with its mobile app to show customers nearby deals and offer up coupons to improve the shopping...
View ArticleBJ’s Wholesale Club Launches New Mobile App
BJ’s Wholesale Club announced the launch of its new mobile app and Add-to-Card coupons feature, available on Android and iOS devices. Rafeh Masood, Senior Vice President and Chief Digital Officer for...
View Article3 Major Ecommerce Trends That Will Only Get Bigger in 2018
Desktop-driven ecommerce sales may be plateauing, but data from comScore shows that as a whole, online sales are booming. Sales from mobile devices are now leading the charge, with an annual growth...
View ArticleOnline Sales Expected to Reach $107.4 Billion This Holiday Season
Adobe released its online shopping predictions for the holiday season. Adobe predicts that online sales will reach $107.4 billion, an increase of 13.8%, while in-store retail is expected to grow 10%...
View ArticleHarry & David Enhances Online Shopping Experience
Harry & David is giving its brand a digital uplift across the board, enhancing its ecommerce and mobile sites, catalog and social media channels for the holiday season. “We continually look for...
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How to Enhance the Customer Experience with SMS
Finding innovative ways to market to consumers today is no easy task. Today, retailers are looking for various ways to enhance the customer experience and one of those ways is through SMS. This...
View ArticleUlta Beauty Sees a 62.9% Increase in Ecommerce Sales in Q3
Ulta Beauty saw its ecommerce sales increase by 62.9% in the third quarter, representing nearly 9% of the company’s total revenue. Mary Dillon, CEO of Ulta Beauty, attributed the growth to the...
View ArticleTarget Launches New Mobile Wallet In App
Target announced the launch of its new mobile wallet in its app. Customers can use their Target REDcard and save with Cartwheel with one scan of their phones at checkout. The launch of the wallet will...
View ArticleHoliday Season Ecommerce Sales to Date Hit $65 Billion
Holiday season ecommerce sales have been very strong to date, generating $65.15 billion, according to Adobe Analytics, an increase of 14.7% over 2016, with each day from Nov. 1 to Dec. surpassing the...
View Article5 Predictions For a More Convenient Holiday Season
Despite the holiday jingles you’ll hear this year, the weeks that surround the holiday shopping season aren’t all chestnuts and open fires for retailers. From November to December every year, retailers...
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Chico’s Sees Success with Mobile Messaging
Women’s apparel brand Chico’s is connecting with customers in a new way through mobile messaging, which helps the brand connect with its customers on a personal level. “Some of the challenges was being...
View ArticleKeys to Creating a Gen Z-Friendly Email Marketing Strategy
The eldest Gen Z, the generational cohort following millennials, will turn 22 this year. Like all generational cohorts, they have attributes unique from those before them, but Gen Z does have a first:...
View Article5 Ways AI Creates a Personalized Digital Experience
Artificial intelligence (AI) has become one of the most talked about technologies in the retail sector. Why? Because AI helps retailers understand customer preferences, provide tailored content that...
View ArticleMountain Hardwear Launches Augmented Reality Mobile App
Mountain Hardwear, whose parent company is Columbia Sportswear, has launched an augmented reality shopping app featuring its completely redesigned equipment line. “Our app was designed to help break...
View Article5 Great Mobile Checkout Experiences and Best Practices Behind Them
With over 50% of shopping sessions now coming through mobile, the need to optimize mobile checkout experiences is becoming mission critical. Retailers and brands haven’t seemed to get their mobile...
View ArticleWhat the Rise of Live Video Means for the Future of Retail
For years, live video and retail were two separate entities, but thanks to the growth of live streaming and other live content trends in the U.S., both consumers and businesses are looking to the...
View Article3 Payment Process Steps for Increasing Ecommerce Conversion
For an ecommerce business to grow and maintain a constant stream of revenue, it must learn how to increase conversions. One of the best ways to do this is to optimize the payment experience. By...
View ArticleAmazon Drives 115% Rise in Ecommerce Ad Spend During Q3
Ecommerce ad spend rose 115% in the third quarter compared to last year, and was up 51% over Q2, driven largely by Amazon, a seasonal surge for Prime Day and a strong back-to-school season. The Q3 2019...
View ArticleHow Omnichannel Retail Is Building the Shopping Experience of the Future
With rising demands and increased competition, retailers are looking to capture the attention of digitally saturated consumers through enhanced, experiential shopping, in order to attract them to both...
View ArticleKicked to the Curb: The New Normal of Store Technology and Commerce
Practicing social distancing in June 2020 at a Zara store in Kuala Lumpur (credit: Shutterstock) Every January at NRF’s Big Show conference and expo, prognosticators get a glimpse at the cutting edge...
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